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Air Asia Megastore E-Commerce Platform

Encapsulated partnered with Air Asia to build the Air Asia Megastore — an online duty-free store seamlessly integrated with POS and stock systems. Passengers can shop online and conveniently pick up their orders at airport duty-free outlets.

Client

Air Asia

Industry

Travel & Hospitality

Duration

6 months

Team Size

3 Engineers (Next.js, API Integration) + 2 In-house Developers

About The Client

Air Asia is one of Asia’s leading airlines, known for its strong regional presence and commitment to customer experience. Beyond aviation, the airline has expanded into digital and lifestyle services, including retail and e-commerce initiatives.


To enhance its passenger shopping experience, Air Asia wanted to launch the Air Asia Megastore — an online duty-free store where customers could pre-order products and conveniently pick them up at airport outlets.


The key challenge was integrating this new e-commerce platform with Air Asia’s existing duty-free POS and stock management systems. Encapsulated augmented their in-house team to build the platform using Next.js, ensuring real-time inventory visibility and a smooth online-to-offline shopping journey.

10,000+

Duty-Free Products Available

100%

POS & Stock System Integrated

Seamless

Click-and-Collect Experience

Key Challenges Faced by Air Asia

Before launching the Air Asia Megastore, Air Asia faced integration and operational hurdles in creating a seamless duty-free shopping experience for its passengers.

Disconnected Systems

The duty-free POS and stock management systems were not connected to any online platform, making real-time inventory sync impossible.

Complex Backend Integration

Integrating with legacy POS and stock systems presented technical challenges around APIs, data consistency, and transaction flows.

Limited E-Commerce Presence

Air Asia lacked a digital retail channel to allow passengers to browse and purchase duty-free products before their journey.

Time-Sensitive Transactions

Passenger purchases needed to be processed quickly and accurately, ensuring products were ready for pickup before boarding.

Operational Risks

Manual coordination between online orders and in-store fulfillment created risks of errors, stockouts, and poor customer experience.

Our Strategic Solutions

Encapsulated partnered with Air Asia to build the Air Asia Megastore, a Next.js-powered duty-free e-commerce platform seamlessly integrated with backend POS and stock systems.

Next.js E-Commerce Platform

Developed a modern, scalable online store using Next.js to deliver a fast, mobile-friendly shopping experience.

POS & Stock Integration

Integrated with Air Asia’s duty-free POS and stock management systems to enable real-time inventory sync and accurate availability.

Click-and-Collect Functionality

Built seamless workflows for passengers to purchase online and conveniently pick up their orders at airport duty-free outlets.

Team Augmentation

Deployed 3 experienced engineers to work alongside Air Asia’s 2 in-house programmers, ensuring efficient collaboration and delivery.

Secure Transaction Flows

Implemented secure APIs and transaction handling to ensure reliable order processing and customer trust.

Scalable Architecture

Designed the system to support future expansions in product range, locations, and integrations with Air Asia’s wider digital ecosystem.

The Solution in Action

The Air Asia Megastore brought Air Asia’s duty-free shopping online — fully integrated with backend POS and stock systems for a seamless passenger experience.

Air Asia Megastore Platform

Air Asia Megastore

Next.js-powered duty-free store with real-time inventory, secure transactions, and click-and-collect pickup

Seamless Online Shopping

Passengers browsed and purchased duty-free items online with a fast, mobile-friendly interface.

POS & Stock Integration

Real-time integration with duty-free POS and stock systems ensured accurate product availability.

Click-and-Collect Pickup

Orders placed online were ready for pickup at airport stores before boarding.

Technologies We Used

A modern, scalable stack enabling seamless e-commerce, POS integration, and real-time duty-free shopping for Air Asia’s passengers.

Next.js Logo
Next.js
React Logo
React
TypeScript Logo
TypeScript
Node.js Logo
Node.js
Amazon Web Services Logo
AWS
GitHub Logo
GitHub

Facing Similar E-Commerce Challenges?

If your travel, retail, or hospitality business is struggling with disconnected systems, outdated e-commerce, or operational inefficiencies, we can help. Encapsulated builds scalable, modern platforms that integrate seamlessly with your backend systems.

Are you experiencing any of these e-commerce challenges?

Disconnected online store and backend POS/stock systems
Limited visibility into real-time product availability
Inefficient manual order and pickup coordination
Poor passenger or customer digital experience
Difficulty scaling e-commerce operations
High operational risk due to fragmented processes

No commitment required • Free e-commerce consultation • Tailored digital solution proposal